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WOMEN IN FITNESS FINANCING

Business Loans for Women in Fitness

Women lead fitness businesses across every segment. From boutique studios to traditional gyms, women-owned fitness businesses face the same financing challenges while often bringing unique perspectives to member experience, community building, and wellness programming.

$15K-$300K
Funding Range
All Products
Available
SBA Programs
Where Applicable
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2
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4
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How much funding do you need?

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$25K$5M
βœ“ No Hard Credit Pullβœ“ 4hr Funding
INDUSTRY INSIGHTS

Women in Fitness Leadership

Women entrepreneurs lead fitness businesses across all segments. The financing landscape includes both mainstream options and programs specifically designed for women business owners.

Growing Industry Presence

Women own approximately 40% of boutique fitness studios and a growing share of traditional gyms. Leadership in yoga, pilates, and wellness-focused fitness is particularly strong.

Studio Dominance

Women-owned businesses dominate yoga studios, pilates studios, and boutique fitness. Many bring unique programming perspectives to traditional gym formats.

Same Industry Challenges

Women-owned gyms face identical equipment needs, seasonal patterns, marketing requirements, and cash flow challenges as all fitness businesses.

SBA Programs

SBA offers several programs with provisions for women-owned small businesses that may provide favorable terms.

THE CHALLENGE

Considerations for Women-Owned Fitness Businesses

Fitness financing challenges are universal, with some unique opportunities for women business owners.

1

Same Fitness Challenges

Women-owned gyms face identical equipment needs, marketing timing, and cash flow challenges as all fitness businesses.

2

Equipment Investment

Cardio floors, strength equipment, and studio equipment require significant capital regardless of owner demographics.

3

Seasonal Cash Flow

January peak and summer slowdown affect all gyms equally. Financing should understand fitness seasonality.

4

Network and Resource Gaps

Fitness business networks were historically male-dominated. Women gym owners may have fewer mentors with financing experience.

5

Financing Amount Disparity

Research shows women often receive smaller loan amounts. Understanding true capital needs helps ensure appropriate financing.

6

Studio Growth

Scaling from single studio to multiple locations requires significant growth capital.

HOW IT WORKS

Financing Your Fitness Business

The process works the same for all business owners. We evaluate your gym on its merits.

1

Application

Complete online application with gym information and capital needs.

15 minutes

2

Documentation

Provide bank statements showing membership revenue and deposit patterns.

Upload documents

3

Evaluation

We review financials understanding fitness operations and seasonal patterns.

1-14 days depending

4

Funding

Accept terms and receive funds deposited to your business account.

1-3 days after approval

THE SOLUTION

Fitness Financing on Your Terms

Access the same financing products available to all fitness businesses. Equipment financing, working capital, lines of credit, and every product type with fitness expertise that evaluates your gym on its true merits.

Full Range

All Products Available

Equipment financing, working capital, lines of credit, and every product type for fitness businesses.

Industry Aware

Fitness Understanding

We understand gym operations regardless of owner demographics. Membership revenue, seasonality, and equipment needs valued appropriately.

Fair Assessment

Merit-Based Evaluation

Your gym is evaluated on membership revenue, time in business, and financial performance.

Right-Sized

Appropriate Amounts

We help ensure your financing matches actual needs. No under-financing that constrains growth.

Equipment

Equipment Focus

Cardio, strength, and specialty fitness equipment can be financed.

Resources

Network Resources

Connections to women in fitness organizations and SBA resources.

USE CASES

Financing for Women-Owned Fitness Businesses

Common capital needs for women fitness entrepreneurs.

Equipment Package

Cardio floor, strength equipment, or complete studio setup.

Typical funding: $25K-$150K

Working Capital

Marketing, payroll, rent, and seasonal cash flow needs.

Typical funding: $15K-$100K

Second Location

Expansion to second studio or gym location.

Typical funding: $75K-$300K

Facility Renovation

Refresh, expand, or reconfigure existing facility.

Typical funding: $30K-$125K

Marketing Campaign

Substantial member acquisition or retention marketing.

Typical funding: $15K-$50K

Technology Systems

Management software, access control, booking systems.

Typical funding: $15K-$50K

COMPARISON

Financing Options Available

Full range of fitness financing products for women-owned businesses.

FeatureEquipment FinanceWorking CapitalLine of Credit
Best ForGym equipmentOperating costsVariable needs
Amount Range$15K-$200K$15K-$200K$25K-$200K
Speed3-10 days1-7 days7-14 days
CollateralEquipmentOften noneOften none
Payment StructureFixed monthlyFixed or flexInterest on balance
Rate Range10-20%14-25%12-22%
Seasonal OptionsAvailableAvailableFlexible draws
SBA AvailableYesYesYes
ELIGIBILITY

General Qualification Guidelines

Requirements vary by product type. General guidelines for fitness financing.

Operating History

Operating gym or fitness studio with track record.

6 months - 2 years depending

Membership Revenue

Demonstrated revenue from memberships and services.

$15,000+ monthly

Business Entity

Properly structured business entity (LLC, Corp, etc.).

Legal structure

Bank Account

Business bank account showing revenue and deposit patterns.

4+ months history

Owner Credit

Owner credit reviewed as part of evaluation. Requirements vary by product.

Varies by product

Ownership

Clear ownership structure. Majority women ownership for specific programs.

51%+ for women programs

Specific requirements depend on product type. We evaluate each gym individually based on its merits.

SUCCESS STORY

Real Results

J

Jessica M.

Boutique Fitness Studio, Massachusetts

The Challenge

Jessica's growing yoga and pilates studio needed $65,000 for equipment and build-out to expand into adjacent retail space. She was repeatedly offered smaller amounts than comparable businesses.

The Solution

We evaluated her membership revenue, growth trajectory, and expansion plans. She qualified for $75,000, covering equipment, build-out, and a marketing buffer.

The Result

Expansion completed. Membership grew 45% with additional studio capacity. Revenue now supports the financing easily with room for future growth.

β€œOther lenders kept offering less than I needed based on assumptions. Getting proper evaluation of my studio's actual performance meant I could execute my full expansion plan.”
$75,000
Funded
8 days
Time to Fund
BY THE NUMBERS

Women in Fitness Data

Statistics on women-owned fitness businesses.

40%+
Boutique Studios Women-Owned
Fitness Industry Data
62%
Yoga Studios Women-Owned
Industry Analysis
31%
Traditional Gyms Women-Owned
Business Census
47%
Pilates Studios Women-Owned
Industry Data
WHY CHOOSE US

Supporting Women in Fitness

Resources and considerations for women-owned fitness businesses.

Fair Evaluation

Membership revenue and performance evaluated appropriately. Operational strength matters.

Right-Sized Financing

We help ensure you receive appropriate financing for actual needs.

Equipment Focus

Fitness equipment financed based on equipment and gym merit.

Network Connections

Access to women in fitness organizations and industry resources.

SBA Guidance

Information about SBA programs that may benefit women business owners.

All Products

Full range of financing products. Choose what fits your specific needs.

FAQs

Questions About Women-Owned Fitness Financing

Are there specific loan programs for women gym owners?+
SBA offers programs with provisions for women-owned small businesses. Most mainstream fitness financing is evaluated on membership revenue merit regardless of demographics.
What SBA resources are available for women in fitness?+
SBA's Office of Women's Business Ownership offers resources, and some SBA programs have set-asides for women-owned businesses.
How do I ensure I receive fair financing terms?+
Compare multiple offers, understand your true capital needs, and work with lenders experienced in fitness. Your gym should be evaluated on membership performance.
Are there resources specifically for women in fitness?+
Organizations like Women in Fitness Association and regional women business owner groups provide networking and support. We can connect you with relevant organizations.
How are gyms evaluated for women-owned businesses?+
Evaluation is the same for all gyms: membership revenue, time in business, and financial performance. Your gym is assessed on merit.
Can I finance equipment as a women-owned gym?+
Yes. Equipment financing works the same for all gyms. Equipment serves as collateral and is evaluated on gym and equipment merit.
Is the financing process any different?+
No. The process is identical for all gym owners. We evaluate your operation on its financial merits.
What about startup gym financing?+
Startups are more challenging but possible. Strong industry experience, business plans, and owner financials support startup financing.

Get Financing for Your Fitness Business

Fair evaluation based on your gym's merit. All financing products available.